Birthday & Anniversary
Engage with loyal customers on their birthday or a specific anniversary with a special reward.
Celebrating a customer’s birthday or anniversary is a simple and effective way to recognize each customer individually and personalize their experience.
A birthday or anniversary reward is the perfect yearly opportunity to re-engage inactive customers and continue to reward loyal ones.
An online retailer wants to show their appreciation to loyal customers by offering a discount during their birthday month.
The company launches a Birthday & Anniversary Program to send a $25 credit to users one week before their birthday.
- Choose how many days before their birthday or anniversary to give a reward.
- Choose whether to reward based on date or month.
- Set as a one-time reward or give a gift every year.
- Target specific customer segments.
- Customize the email to notify users when their reward is ready to use.